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Tip #21: How to Write a Good Speech Intro – Part 3

You've grabbed attention with a great opening. The audience now has a brief idea of what to expect. It's time to share why they should listen.

Public Speaking Tip #21: Share compelling reasons to listen.

If you are a big name celebrity or have accomplished something newsworthy, people will readily listen to you. However, for the rest of us, we need to give the audience compelling reasons to listen. Here are a couple ways.

Promise

When you leave here today, you will know a five minute method for setting goals which will propel you up the ladder of success.

Give a couple promises up front. Don't forget to follow through on them.

Benefits

What is the difference between benefits & features?

Features describe the car.

Benefits are the improvements in your life because you bought the car.

Feature: You will learn a goal setting method.

Benefit: After today, You'll be able to reach your . . . → Read More: Tip #21: How to Write a Good Speech Intro – Part 3

Tip #20: How to Write a Good Speech Intro – Part 2

You've grabbed the audience's attention and are connecting with the audience. What next?

Speaking Tip #20: Preview the Speech  

Give the audience a brief overview of what you will be saying.

You will learn how to set goals in three simple steps.

You will learn why drunk driving is such a problem and what we can do to help.

Consider phrasing the overview in "You" terms. Not "I will share", but "You will learn."

Previewing the speech will help your audience remember it and keep their attention.  

Tip #19: How to Write a Good Speech Intro – Part 1

Your speech intro is one of the most critical parts of your presentation.

During these essential few minutes, you want to do three things:

- Grab Attention

- Preview the speech

- Share compelling reasons why the audience should listen to you.

Over the next couple days, we'll be tackle each one of these.

Good Speech Intro Tip #19: Grab their attention with a question, a story, or a startling statement.

Any one of these will get the audience involved and ready to pay attention.

Starting with a Question

Do you remember a time when your were very discouraged or disappointed?

Would this question grab the audience's attention? Definitely, I've used it several times with great success. Three points to remember when asking questions.

First, ask it to one person. Look at one person and ask the question. Second, phrase the question so it is "you" focused. Third, pause after the question to . . . → Read More: Tip #19: How to Write a Good Speech Intro – Part 1

Tip #15: Who to Deliver Your Opening Line to

Last week I heard a great tip from Daren Lacroix, the 2001 World Champion of Public Speaking

Delivery Tip #15: Deliver your opening line to a person on the back row. You'll instantly bring the back row into your speech. This will also bring in the rest  of the audience as our eye contact flies over their heads towards the back row. Then we jump into our Figure 8 eye contact pattern or whichever patter you want to use. Combine this public speaking tip with the Hook & Reel Intro and you'll have a powerful opening.

Tip #4: How to Write a Good Speech Intro

You have 30 seconds to capture the audience’s attention and convince them to listen. If we fail, we may never fully gain a connection and the audience’s attention. Speaker trainers emphasize the vital importance of having a good speech intro that hooks the audience.

But how can we hook the audience and reel them into our speech?

Tip #4: Use the Hook and Reel Intro

The Hook and Reel Intro is a powerful intro formula which grabs the audiences  attention and reels them right into our speech. Get a free report on the Hook and Reel Intro.